Blog / Alexander Bleeker
Alexander Bleeker
Alexander Bleeker has previously spearheaded go-to-market teams for billion-dollar tech companies and now runs a marketing consulting firm specializing in B2B SaaS technology. Passionate about all things innovation, Alexander writes mostly about the latest trends in tech, AI, and process optimization.
Articles by Alexander
Published May 18, 2026
First call resolution (FCR) for small and growing businesses
Learn what FCR is, why it matters, and how to improve it to boost customer satisfaction and reduce repeat calls.

Published May 11, 2026
What is call coaching and how to effectively
Learn call coaching techniques for small businesses to improve customer satisfaction, sales, and efficiency.

Published May 4, 2026
Google Voice integrations: What’s available + what’s missing
Find out what Google Voice integrations are available and what you can't connect to when using the platform.

Published January 6, 2026
How to text from a different phone number: Top 7 apps
Discover how to text from a different phone number for your business without sacrificing your privacy or budget.

Published August 8, 2025
How to send personalized text messages at scale (+ examples)
Learn how to send personalized text messages that boost loyalty, drive sales, and save time — without adding to your workload.

Published May 1, 2025
Texting vs calling: When to use each in your business
You just missed a call from your client. Now what? Do you immediately call them back and risk interrupting their day? Or would a quick text feel less intrusive? Navigating texting vs calling as a business owner is like deciding between jeans or sweatpants: both get the job done, but the right pick depends on…

Published April 16, 2025
How to write an introduction text that gets replies
Ever gotten a text from a random number that just said, “Hey, it’s me?” If you’re like most people, your brain goes into detective mode. You scroll through old texts, check the area code, and maybe even Google the number. But unless the sender gives you some context, you’re probably not replying. Now imagine you’re…

Published April 10, 2025
AI recruiting guide: Pros, pitfalls, tools
Learn how AI recruiting works and what tools to use without losing the human touch. Real tips for real recruiters.

Published April 9, 2025
The 10 best medical spa software picks for 2026
Discover the 10 best medical spa software tools to simplify day-to-day operations and build better relationships.

Published April 7, 2025
Call calibration: The small business guide for 2026
Learn how small businesses can use call calibration to improve customer service without adding complexity.

Published March 14, 2025
Call disposition: The complete guide for growing businesses
Learn how call disposition helps small businesses stay organized and enhance customer experience.

Published March 12, 2025
10 IVR call routing strategies for better call management
Discover 10 IVR call routing strategies to help small businesses streamline calls and reduce wait times.
