Google Voice pricing, plans, & hidden fees

Google Voice pricing
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Google Voice looks affordable at first glance — plans start at $10 per user per month. But that doesn’t include the Google Workspace subscription you need to go beyond an individual plan, and the features most teams actually want are locked behind higher tiers. 

This guide provides everything you need to know about Google Voice pricing, including its plans, fees, and required subscriptions for those seeking a Google phone number for business. It also provides a better alternative for small business owners who need an affordable VoIP service.

Google Voice for Business pricing and plans

Google Voice pricing

As a legacy Voice over Internet Protocol platform established in 2009, Google Voice serves business owners and personal users. This is where the confusion comes in — there are four separate Google Voice business pricing plans, not to mention hidden costs.

Let’s break down each plan in the chart below:

Features Google Voice for personal use Starter with Voice only Starter  Standard Premier
Monthly pricing (per user per month) $0 $10 $10 $20 $30
Pricing Note Requires Google Workspace ($7 per user per month) Requires Google Workspace ($7 per user per month) Requires Google Workspace ($7 per user per month)
True Cost Annual 0 10 17 27 37
Maximum number of users 1 1 10 Unlimited, but extra for more than 50 Unlimited, but extra for more than 50
Unlimited text messaging in US
Calls to the US from any Google Voice number included
Plan availability US only US only 14 countries 14+ countries 14+ countries
Number porting fees $20 to port in and $3 to port out Not documented Free Free Free
Supported organizational calling locations Domestic only Domestic only Domestic only Domestic and regional Domestic, regional, and international
Integrations with Gmail, Calendar, and Meet
Ring Groups Requires upgrade Requires upgrade
Multi-level auto attendant
Call Recording On-demand On-demand On-demand Auto & on-demand
Three way voice calling
Desk phone support
BigQuery exports
SIP Link
eDiscovery

Unlike other VoIP solutions, there’s no annual plan to save on costs. You can only pay month-to-month. For a team of five, you’ll pay $50 per month for each user on Voice, plus $35 in Workspace subscriptions, bringing your total cost for Google Voice to $85 per month.

Keep reading to get a closer look at each plan.

Starter with Voice only plan

Pricing: $10 per user per month

Best for: Individuals who need a second number for a side hustle or privacy reasons 

Google Voice recently introduced a Starter plan that doesn’t require a Workspace subscription. You can sign up with a personal Gmail account rather than a business one. This plan can only support one user and is only available in the US. 

There are other limitations. For example, you can’t set up do not disturb based on Google Calendar working hours or be able to identify incoming Google Meet calls. 

If you want to add another team member to your account, you’ll need to upgrade to the Starter plan with Workspace. This will bring your total cost to $17 per month for the ability to add team members.

Starter plan

Pricing: $10 per user per month + $7 per user per month for Workspace

Best for: Solopreneurs and small teams who need a basic business number for calling and texting in the US 

Google Voice’s Starter plan gets you a Google Voice number and lets you make unlimited calls to the US — as long as you’re also located in the US or Canada.

You’ll also get the following features:

  • Call recording
  • Call forwarding
  • Activity reporting
  • Voicemail transcriptions
  • Unlimited text messaging in the US only
  • Web and mobile apps

Notice the Starter plan doesn’t offer auto-attendants and ring groups for Google Voice, which makes it harder to route customers to the right department or team member. And speaking of team members, you can only have up to 10 on this plan. You’ll have to upgrade if you manage a bigger team.

Want to record calls for quality assurance or agent training? You’ll have to remember to turn it on manually for each phone call. If you want automatic recording, you’ll have to upgrade to the Premier plan.

Standard plan

Pricing: $20 per user per month+ $7 per user per month for Workspace

Best for: Small businesses that need ring groups and auto attendants

The Standard plan allows you to have up to 50 users, which is great for scaling a business. But it lacks many additional features that could help you scale effectively.

The ones you do get include:

As a reminder, you won’t have automatic call recording on this plan. But you will get desk phone and SIP link support.

Keep in mind that location restrictions apply — Google Voice doesn’t support international calling locations unless you upgrade to the Premier plan.

Premier plan

Pricing: $30 per user per month+ $7 per user per month for Workspace

Best for: Large, international businesses needing advanced reporting features

The Premier plan gets you a few additional features for your extra $10 per user per month:

  • Advanced reporting via BigQuery
  • Automatic call recording
  • Unlimited international locations

You also won’t have access to key features like shared numbers, a desktop app, CRM integrations, texting automation, or toll-free numbers.

Google Voice’s hidden fees you need to know

If you’re still keen on buying a Google Voice plan, you should know there are other costs to consider.

Be prepared to pay for:

  • Google Workspace: Every Google Voice pricing plan, besides the solo plan, requires a Google Workspace subscription. Prices start at $7 per user per month, but if you want better features — like 5 TB of pooled storage per user — be prepared to pay $22 per user per month.
  • Porting fees: It’s not free to port a number to Google Voice. If you’re porting to the free plan with a Verizon, Google Fi, or AT&T number, you’ll pay $20. If you migrate your free number to a Google Voice for Business plan, you have to pay a $3 unlocking fee and purchase a temporary carrier plan.
  • International calls: Calling numbers outside the US and Canada can range from 1 cent to over a dollar per minute. Google Voice’s international calling rates can change at any time. 

Not a fan of unnecessary fees? This is a common gripe with Google Voice. It’s also why business owners migrate to Google Voice alternatives that offer better features at more affordable prices.

Google Voice pricing vs competitors 

Google Voice seems affordable on the surface, but its features are limited. Here’s a quick look at how it compares to other VoIP solutions: 

Features Google Voice with Workspace Quo, formerly OpenPhone RingCentral Nextiva 
Starting price (per user per month) $10 $23 $20 $15
Starting price for five team members $85 per month, including Workspace $75 per month $100 per month $75 per month
Free texting to US and Canadian numbers US only 25 SMS/MMS per user per month 100 SMS/MMS per user per month
Toll-Free numbers Requires upgrade
Auto-replies, templates, and scheduled messages Requires upgrade
On-demand call recording Add on
Key Integrations Google Workspace (no third-party integrations) HubSpot, Salesforce, Jobber, Pipedrive, Attio, Gong Google Workspace, MS Teams, Slack Outlook & Google contacts, Microsoft Teams, Salesforce
G2 Rating 4.1 (~160 reviews) 4.7 (~3290 reviews) 4.2 (~1210 reviews) 4.5 (~2200 reviews)

If you’re looking for a reliable, collaborative, and easy-to-manage VoIP platform, try Quo. All you need is a smartphone or a computer and an internet connection. Get started today with our seven-day free trial.

What to read next

Now that you know what it actually costs, should you buy Google Voice? If you want to understand what you’re getting — and not getting — for that price, read our breakdown of Google Voice’s limitations.

Already using Google Voice and running into problems? Check out our guide on Google Voice not working.

Frequently asked questions about Google Voice pricing

Is Google Voice phasing out its free personal plan?

Although it’s been the subject of much speculation, Google Voice doesn’t have plans to phase out its free personal plan. Just keep in mind you can lose your free Google Voice number if it’s inactive for more than 30 days.

Is Google Voice free to use?

Google Voice offers a free personal plan for US users, but business phone system plans require a paid subscription starting at $10 per user per month. Aside from the individual business plan, other plans require a Google Workspace subscription, which starts at $7 per month.

What is the difference between Google Voice Starter and Premier?

The Google Voice Starter plan with Voice only costs $10 per month. You can only have one user per account and can’t use it outside the US.

The Google Voice Premier plan costs $30 per user per month. You get unlimited users on your account, access to international locations, and advanced telephony features such as ring groups, BigQuery, and automatic call recording.

Can I use Google Voice for Business with a landline?

Google Voice doesn’t work with traditional landline service. However, you can use compatible desk phones and analog telephone adapters, or ATAs, on any paid plan — including both the Starter plan with Workspace and the standalone Starter plan for personal Gmail accounts. Once set up, those devices can only be used with Google Voice — you can’t run another provider on the same hardware.

Can I use Google phone service with my existing phone number?

You can only use your existing phone number with Google Voice if you port your number from your current carrier. Keep in mind this isn’t free — and if something goes wrong, you could permanently lose your number.

How much does Google Voice cost compared to other VoIP providers?

Starting at $10 per user per month, Google Voice is cheaper than most business-grade VoIP options. But it’s more barebones and works best for solopreneurs or personal users with simple needs. If you need advanced features like CRM integration, call routing, or team collaboration tools, you’ll probably outgrow Google Voice quickly.

Is there a better alternative to Google Voice?

Quo offers a better alternative to Google Voice with features Google Voice lacks — including toll-free numbers, shared inboxes, CRM integrations, and a desktop app — starting at $15 per user per month with no additional subscriptions required.

What are the disadvantages of using Google Voice?

Google Voice requires a Google Workspace subscription for most business plans and separates calls, texts, and voicemails into different tabs. It also lacks texting automations like auto-replied and integrations with non-Google apps.

Can I use Google Voice without Google Workspace?

Yes, but only with the Starter plan, which costs $10 per month for a single user in the US only — or the free personal plan. All other business phone plans require a Google Workspace subscription starting at $7 per user per month.

Can I get a toll-free number with Google Voice?

No, Google Voice doesn’t offer toll-free numbers on any plan, and you can’t even port an existing toll-free number to the service.

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Words by Meagan Shelley
Meagan is a professional writer in VA that has covered business phone communication since 2021. If she's not helping companies navigate VoIP technology, she's helping companies craft their own stories.