Google Voice for business: Features, pros and cons, pricing, and FAQs

Google Voice business
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If you’re already using Google Voice for personal use, you might wonder if Google Voice for business could work for your team. Upgrading to a business plan gets you call recording, the ability to add team members, ring groups, and phone menus. 

However, some business owners find the platform still feels limited and clunky compared to other virtual phone systems. 

This guide covers everything you need to know about Google Voice for business. We’ll break down how it works, the pros and cons, and how each plan compares. If you decide it’s not the right fit, we’ll share a Google Voice alternative that might better meet your needs.

What is Google Voice for business?

Google Voice for business: Google Voice apps

The free version of Google Voice gives you a second number and basic calling and texting — but it’s built for individuals. Google Voice for business adds the features teams actually need: multi-user support, three-way calling, desk phone support, and integrations with Google Meet and Calendar. Ring groups and auto-attendants are available on the Standard plan and up.

It’s a recognizable name and easy to get started with, but it isn’t the best phone option if you’re looking to scale. We’ll cover why next.

Pros and cons of Google Voice personal

The Google Voice app offers some basic features to those less familiar with internet-based cell phone services. There are a few major benefits and pitfalls to keep in mind:

Google Voice personal pros

  1. Offers free numbers: Phone numbers on Google Voice are free with a personal use plan. This includes numbers with local area codes, making your business communication more professional and trustworthy. 
  2. Make free calls to the US and Canada: Google Voice offers free domestic calling on a personal plan, plus voicemail transcriptions. 
  3. Text free within the US: With your Google Voice number, you can text within the US for free from your mobile device.

Google Voice personal cons

  1. One Google Voice phone number per user: Each Google Voice personal account is limited to a single local phone number. It also costs $20 to port a number in and $3 to port a number out.
  2. Only available in the US: You won’t be able to use the free version of Google Voice if you’re outside of the US. 
  3. No integrations or time-saving features: There aren’t integrations with other Google tools like Meet or Calendar. You also won’t get productivity features like shared numbers, auto-replies, scheduled texts, or message templates. 

Google Voice personal vs business

Here’s a quick comparison of a Google Voice personal account and Google Voice for business account: 

Google Voice for business with a Google Workspace accountGoogle Voice for business with a personal Gmail accountGoogle Voice for personal use
Users10 to unlimited, depending on plan11
CostStarts at $17 per user per month including Google Workspace$10 per monthFree
Phone number availability14 countries/regions, depending on planUS onlyUS only
Call forwarding✔️✔️✔️
Voicemail transcripts✔️✔️✔️
iOS and Android mobile apps✔️✔️✔️
Three-way calling✔️✔️
Call recording✔️✔️
Desk phone support✔️✔️
911 emergency support✔️✔️
Don’t need to verify account with another phone number✔️✔️
“Do Not Disturb” synced with Calendar hours✔️
Identify incoming Google Meet calls✔️
Separate business and personal contacts✔️
Auto-attendants*✔️
Ring groups*✔️

*Requires Standard or Premier plan

One thing to note: Google Voice for business requires a Google Workspace subscription, which starts at $7 per user per month. That means the actual minimum cost is $17 per user per month — not just the $10 listed on Google Voice’s pricing page. If your team isn’t already on Workspace, that’s a meaningful jump from the free personal plan, especially as you add team members. 

Google Voice also offers a Starter plan at $10 per user per month with a personal Gmail account, though it’s limited to a single user and lacks Google Meet and Calendar integrations and ring groups. If you want multi-user support and those team features, you’d need to pair it with Workspace.

Pros and cons of Google Voice business

Still on the fence about whether you should upgrade to Google Voice for business? Here are some key pros and cons to consider:

Google Voice business pros

  1. Unlimited calls and texts in the US and Canada: Google Voice for Business includes unlimited calling to US and Canadian numbers on all paid plans. Texting is also unlimited, though it’s currently only available to US-based users.
  2. Split responsibility for incoming calls with ring groups: Ring groups allow teams to share responsibility for answering incoming calls based on availability and call routing rules. Note that Google Voice’s ring groups require upgrading to the Standard plan at $20 per user per month.
  3. Free number porting: You can transfer existing local numbers to Google Voice at no charge once you’re on a paid plan. There are also restrictions on transferring numbers between Workspace accounts or from consumer Gmail accounts. 
  4. Workspace app integrations: Google Voice seamlessly integrates with Google’s ecosystem, including Google Calendar, Meet, Drive, and Gmail. 

Google Voice business cons

  1. One Google Voice phone number per user: Google Voice limits you to one phone number per user — so there’s no easy way to set up separate numbers for different regions, departments, or use cases. Adding numbers means adding Workspace seats. And if you need a toll-free number, Google Voice doesn’t offer them at all.
  2. Limited functionality: There’s no desktop app, which makes it harder to quickly switch between tools and manage calls efficiently. You won’t find integrations outside of the Google ecosystem either, so you can’t connect with CRMs like HubSpot or automation tools like Zapier. You also won’t be able to build a custom workaround since there’s no Google Voice API.
  3. Hard to work as a team: Team messaging requires switching to Google Chat, and coworkers can’t collaborate on customer conversations. Sharing call responsibility through ring groups requires upgrading. On top of that, calls, texts, and voicemails are stored in separate inboxes with no unified view, making it difficult for anyone to get the full context of a conversation.
  4. No ways to save time following up after calls: Without AI call summaries or automatic call tagging, teams must manually review calls. There’s no AI voice agent to handle calls when you’re unavailable or to automatically log information to your CRM.
  5. Limited customer support: Google Voice relies primarily on self-service documentation and help forums. Only administrators get limited live chat access through the admin console. Users have to troubleshoot issues on their own without real human support.

Google Voice for business pricing plans compared

Google Voice plans are available in four tiers — Starter without Workspace, Starter, Standard, and Premier — ranging from $10 to $30 per user per month. Here’s a quick comparison of all four plans:

Starter with a personal Gmail accountStarter with Workspace StandardPremier
Pricing$10 per month$10 per user per month + $7 per user per month for Workspace$20 per user per month + $7 per user per month for Workspace$30 per user per month$30 per user per month + $7 per user per month for Workspace
Number of users1Up to 10Unlimited - but extra for more than 50Unlimited - but extra for more than 50
Domestic locations1Up to 10UnlimitedUnlimited
International locationsUnlimited
Auto attendants✔️✔️
Call recordingsOn-demandOn-demandOn-demandAutomatic
Desk-phone compatibility✔️✔️✔️✔️
eDiscovery✔️✔️
Ring groups✔️✔️
BigQuery exports✔️

Keep in mind if you’re using Google Voice in Canada and other select countries, you won’t be able to text from your Google Voice business number. Texting is only currently available in the US.

Google Voice for Business pricing vs Quo pricing

Google Voice’s pricing looks straightforward at first glance — but between Workspace costs, features that require upgrades, and built-in limitations, the total cost can be higher than you’d expect. If that’s giving you pause, it’s worth seeing how Google Voice compares to Quo, a business phone system built for growing teams.

FeatureQuo, formerly OpenPhoneGoogle Voice
PricingStarts at $15 per user per monthStarts at $10 per month for one user, then $17 per user per month with Workspace included
Unlimited calling to US & Canada✔️✔️
SMS, MMS messaging✔️US customers only
Voicemail to text✔️✔️
Set business hours✔️✔️
Additional phone numbers$5 per numberRequires additional user seat
Number porting✔️✔️
Call recording✔️✔️
Shared phone numbers✔️Ring groups only; requires upgrade
Dedicated business address book✔️
IVR phone menu with extensionsRequires upgradeRequires upgrade
Team Messaging✔️
Group text messagingUp to 10 business contactsUp to 7 contacts
Auto-replies✔️
Snippets✔️
Slack integration✔️
Zapier integration✔️
CRM integration✔️
iOS and Android apps✔️✔️
Web-based app✔️✔️

​Switch from Google Voice for business to Quo

Google Voice is an affordable VoIP service provider for small businesses. Unfortunately, the setup is rigorous, hinders team collaboration, and lacks external integrations. 

Quo is the best Google Voice alternative for small and fast-growing businesses.

Don’t just take our word for it. We’re rated the #1 business phone solution for customer satisfaction on G2. Ready to make the switch from Google Voice for business to Quo? Sign up for a Quo business phone number and get a seven-day free trial today.

FAQs

How much does Google Voice cost for business?

Google Voice plans cost $10, $20, or $30 per user per month, depending on which plan you choose. However, if you want to add multiple team members on an account, you have to pay for an active Google Workspace subscription to use Google Voice. Google Workspace starts at $7 per user per month. 

Can I use Google Voice with a landline?

You can’t use Google Voice directly with a traditional landline. But Google Voice does support compatible desk phones and analog telephone adapters, or ATAs, on all paid plans, including both versions of the Starter plan. Once provisioned, those devices are dedicated to Google Voice and can’t be used with another provider.

Another option is to port your landline number to a cell phone. After that, you can port it into Google Voice. 

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Words by Nikhil Venkatesa
Nikhil is a Content Producer at Quo (formerly OpenPhone). He's covered business phone solutions for 2+ years. He loves making complex topics like PBX, VoIP, and A2P 10DLC easy to understand.